Automation beyond WEB 2.0

This paper introduces a new approach to the analysis of information systems (IS) evolution based on a range of technological activities. The issue centres on the prospect that Web-driven IS will be expanded from business processes to other domains of activities. The classical approach by which automation eliminates bottlenecks in business processes does not work under these conditions. Current trends in information technologies (IT) increase the capability for Web integration that leads to new types of virtual systems that will create a new Web architecture, conditionally named a Web “spiral.” The spiral type of integration on Web supported by integrated cross-industry solutions is more promising and effective in comparison with the “radial” ones. The paper describes this new class of IT systems.